Regional Marketing Lead Generation Specialist


The Regional Marketing Lead Gen Specialist EMEA will be responsible for identifying new contacts, new accounts and prospecting customers through a variety of sources (e.g. segment lists, funding intelligence, referrals) and prospecting tools for the EMEA region. Reporting to the Director of EMEA Regional Marketing, the Regional Marketing Lead Gen Specialist will work closely with the regional marketing team and the sales team to translate the regional business goals into actionable execution plans that drive demand and revenue growth in the region.

Essential Functions:
• Search databases and publications to create new prospect lists.
• Curated database development to be used as our target marketing lists
• Collaborates with regional marketing managers to execute relevant outbound marketing tactics to generate prospects
• Enter and maintain lead and contact data into Marketing automation systems and CRM database
• Help with the execution of high-quality user meetings, local seminars and events.
• Help with execution of account specific marketing initiatives and programs with Regional Account Managers, Key Account Managers and Inside Sales Representatives.
• Assist with tradeshows preparation and follow up by identifying relevant information and contacts


• Strong communicator and effective team player
• Minimum Bachelor’s Degree in Life Science with an interest in marketing/business
• Demonstrates a passion for action and results
• Takes ownership of important issues being persistent in the face of obstacles
• Self-motivated, highly organized, and meticulous in details
• Must be able to work independently, manage multiple projects, communicate proactively, and prioritize daily tasks as well as longer dynamic projects
• Commercial acumen
• Proficient with Microsoft Office Suite, CRM (preferably
• Excel proficiency
• English fluency and one or more other European languages, ideally German or French

Company profile

NanoString Technologies (NASDAQ: NSTG) is a leading provider of life science tools for discovery and translational research. The company’s nCounter® Analysis System is used in life sciences research and has been cited in more than 3,800 peer-reviewed publications. The nCounter Analysis System offers a cost-effective way to easily profile the expression of hundreds of genes, proteins, miRNAs, or copy number variations, simultaneously with high sensitivity and precision, facilitating a wide variety of basic research and translational medicine applications. The company’s GeoMx® Digital Spatial Profiler enables highly-multiplexed spatial profiling of RNA and protein targets in a variety of sample types, including FFPE tissue sections. Built on pioneering principles in 2003, NanoString is blazing new trails and exploring new frontiers to adapt to the everchanging landscape and becoming smarter and more innovative in the process. We are dedicated to advancing scientific discovery and providing solutions that can have a meaningful impact in research and discovery.

Our purpose is to Map the Universe of Biology. We enable scientists to answer questions they have always wanted to ask to explore the boundaries of cellular structures and create an atlas of biological interactions that define life. We are relentless in our quest to Catalyze the Next Biological Revolution leading to Advancing the Human Condition. In addition to a pioneering spirit, we value: Grit. Authenticity. Ambition. Ingenuity. Customers. Join our team!


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