All our beliefs and activities come together in our Human Cities initiative. By the 2050s, more than 70 percent of the world’s population will live in cities. With 60 percent of our products in the buildings, infrastructure and transportation end-user segments, AkzoNobel can play an important role in this transformation.
As a responsible company it is our intention to make city life more energizing, inspiring and vibrant. Transcending the purely functional we will help cities and their citizens to connect on an emotional level. We are already helping cities worldwide to focus on issues including colour, heritage, transport, sport, education, and sustainability.